Nespresso is an adored brand by many, however Australians love a barista made coffee first thing in the morning.

In a global campaign, each territory was tasked with bringing the morning Nespresso moment to life through various archetypes, to ultimately align Nespresso with the perfect morning.

Through a partnership with Donna Hay, 5 recipes were created to reflect different kinds of morning activity that were housed on a bespoke morning moment landing page.

To amplify this campaign through social channels and reinforce the premium look and feel of Nespresso, we created bespoke cinemagraphs that bring beautiful morning moments to life through simple repeatable animations.

PROJECT MANAGER: GERT LEPPERS

PRODUCER: MARGO LOWRY

CREATIVE LEAD: NATE MARTIN

DIRECTOR / CINEMATOGRAPHER: NATE MARTIN

FINISHED ARTIST: NATE MARTIN